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Thank you for participating ICODM 2014, Sri Lanka

Thank you very much for participating to the 1st International Conference on Digital Marketing (ICODM 2014), Colombo , Sri Lanka .Your vital presence helped to make this event a great success.
Conference Programme
Virtual Presentations
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Conference proceeding

Conference Details Brochure

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_____Sri Lanka_____
Hosted by

The International Institute of Knowledge Management, #423 1/D, Highlevel Road, Moraketiya, Pannipitiya, Sri Lanka

Tel: +94 112 848 654

Hotline: +94 715 589 870


ICODM - Group Photo

The International Conference on Digital Marketing 2014 is a key platform that discusses emerging themes in the field of Digital Marketing. This Conference scans the number of areas relating to the digital marketing including Analytics Driven Marketing, Omni Channel Marketing Success, Engaging Digital Marketing, Digital Branding, Customer Behavior Strategies, etc.The program consists of inspiring keynote presentations, case studies, research presentations and interactive sessions by world-class, researchers, scholars and professionals, industry leaders. Sessions will bring researchers from across the globe together to discuss broad questions of common interest and provide a platform to establish relationships with new colleagues. In addition to the one-to-one meetings, delegates will have extensive opportunities for informal networking and discussions with top industry executives during lunches, exciting places to visits and cultural dinner, memorable trip experience to explore SRI LANKA. Moreover, the luxurious surroundings of our venue provide the perfect setting for developing relations.

The conference will welcome papers from researchers, scholars and professionals which examine theories, strategies, challengers, core values and future trends relating to Digital Marketing. Participants are also, welcome to submit abstract for virtual participation

Conference Themes

The International conference on Digital Marketing (ICODM 2014) is the premier forum for the presentation of new advances and research results in the fields of Digital Marketing. The conference will bring together leading academic scientists, researchers, practitioners and scholars in the domain of interest from around the world. Topics of interest for submission include, but are not limited to:

  • Analytics Driven Marketing (Big Data, Predictive Analytics)
  • Omni Channel Marketing Success (Integrated Marketing, Converged Marketing)
  • Engaging Digital Marketing (CRM, Customer Experiences)
  • Digital Branding (Reputation Management)
  • Customer Behavior Strategies (B2B, B2C, C2C, C2B)
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Asst. Prof. Jose Maria Alvarez Rodriguez - Digital Marketing Conference Asst. Prof. Jose Maria Alvarez Rodriguez

Assistant Professor

WESO RG-Department of Computer Science, Edificio Facultad de Ciencias-Universidad de Oviedo


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Asst. Prof. Jose Maria Alvarez Rodriguez - Digital Marketing Conference Dr. Naleen Abeysekara

PhD(University of Colombo), B.Sc. Mkt. (Special) (University of Sri Jayewardenepura), MBA (University of Colombo),MCIM(UK),Chartered Marketer (UK), MSLIM, MAAT, Dip in CMAChartered Intermediate

Sri Lanka

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Keynote speakers

ICODM2014Dr. J. Indumathi

Associate Professor, Department of Information Science and Technology, College of Engineering, Anna University,Chennai, India

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Rohan Jayaweera-ICODM2014Mr. Rohan Jayaweera

Sri Lanka Country Consultant, Google Asia Pacific.

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Dilshan Perera-ICODM2014Mr.Dilshan Perera

Head of Marketing, HNB Assurance PLC.

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International Conference on Digital Marketing (ICODM) - 2014,"Digitally enable marketing strategies"...

Posted by TIIKM on Tuesday, June 3, 2014

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